Social Learning
Definition
Social learning is the acquisition of knowledge and skills through observation, interaction, and collaboration with peers — formalized in L&D as structured peer-to-peer learning experiences within or alongside an LMS.
Social learning refers to learning that occurs through interaction with other people — observing, discussing, collaborating, and sharing knowledge with peers, managers, and subject matter experts. In the context of organizational L&D, social learning describes both the informal learning that happens naturally through workplace relationships and the formal social learning features that modern LMS platforms and learning experience platforms have built to capture and amplify it. Social learning tools include discussion forums, peer ratings and comments on content, expert directories, cohort-based learning programs, mentoring platforms, and social content feeds where learners can share articles and recommendations. The concept draws on Albert Bandura's social learning theory, which argues that much of human learning happens through observation and modeling rather than formal instruction. For corporate L&D, the practical implication is that programs designed to facilitate peer interaction alongside content delivery produce better skill transfer than content alone.
Why it matters for L&D and HR teams
Social learning matters because the majority of workplace learning happens informally — in conversations, observations, and problem-solving with colleagues — not through formal training programs. L&D teams that only measure and invest in formal content miss most of the learning that actually drives performance. Social learning features in an LMS or LXP make some of that informal learning visible, trackable, and scalable. For HR teams focused on knowledge sharing and culture, social learning tools support communities of practice, expert knowledge capture, and peer recognition. The challenge is that social learning features require active community management and a culture of sharing to generate genuine activity. A discussion forum that no one posts to is worse than no forum because it signals a dead program.
How it works
- L&D teams design programs that include explicit social learning components alongside formal content — cohort discussions, peer assignments, expert Q&A sessions, or collaborative projects.
- LMS or LXP social features are configured: discussion boards, peer content ratings, expert profiles, or social feeds are enabled and surfaced to learners.
- Community managers or learning program owners seed discussions, recognize contributors, and respond to questions to establish activity norms.
- Learners interact with the social features — posting questions, sharing resources, rating content, responding to peers, or joining expert-led discussions.
- xAPI or native platform tracking captures social learning activity: posts made, questions answered, content shared, and peer interactions recorded.
- L&D teams use engagement data to identify active contributors, surface valuable knowledge for formalization, and recognize social learning leaders.
How LMS software supports Social Learning
LMS platforms support social learning through features that enable learner-to-learner and learner-to-expert interaction alongside formal course content. Modern platforms include discussion forums, peer content ratings, social content feeds, and cohort-based learning spaces. Learning experience platforms go further, treating social content — shared articles, peer recommendations, expert answers — as first-class learning objects alongside formal courses. The depth of social learning support varies significantly across LMS platforms.
- Discussion forums — embedded discussion threads within courses or learning paths where learners can ask questions and share insights
- Peer content rating and comments — allows learners to rate courses, leave comments, and recommend content to colleagues
- Expert directory — surfaces internal subject matter experts by topic so learners can identify who to contact for specific knowledge
- Cohort learning spaces — creates shared workspaces for groups of learners going through a program together to collaborate and discuss
- Social content feeds — allows learners to share external articles, videos, or resources with their network inside the platform
- xAPI social activity tracking — records social learning events — posts, shares, ratings — as xAPI statements for inclusion in learning analytics reporting
Related terms
- Blended Learning — A program design that incorporates social learning components alongside formal digital and instructor-led content.
- Learning Path — A structured sequence of learning activities that can include social and collaborative components alongside formal courses.
- Microlearning — Short-format content often shared and rated through social learning features in an LMS or LXP.
- Employee Engagement Score — A metric that social learning program activity can influence through connection, recognition, and knowledge-sharing culture.
- Completion Rate — A metric that social learning programs can improve by increasing learner motivation and relevance through peer community context.
What is the 70-20-10 model and how does it relate to social learning?
The 70-20-10 model proposes that roughly 70% of learning comes from on-the-job experience, 20% from social interaction with others, and 10% from formal training. Social learning addresses the 20% through structured peer interaction, mentoring, and knowledge-sharing. L&D teams use the model to justify investment in social and experiential learning alongside formal content, though the specific percentages are a framework, not a research-backed formula.
How do you measure social learning activity?
Social learning activity can be tracked through LMS engagement metrics — discussion posts, content ratings, shares, and responses — and through xAPI statements for platforms that instrument social interactions. Qualitative measures include the quality of discussions, expert contribution rates, and whether knowledge shared socially is later formalized into courses or job aids. High-activity communities with regular expert participation are a strong signal of effective social learning infrastructure.
What is the difference between social learning and collaborative learning?
Social learning is broader and includes informal observation, peer interaction, and knowledge sharing that occurs naturally. Collaborative learning is more structured — it typically involves groups working together on a shared task, project, or problem as part of a designed learning experience. Collaborative learning is a subset of social learning. LMS platforms often support both through discussion forums for social interaction and group assignments for structured collaboration.
How do you encourage learner participation in social learning features?
The most effective approaches are manager modeling, recognition, and relevance. When managers participate in discussions and share resources, their teams follow. Recognition for valuable contributions — featured answers, peer ratings, shoutouts — creates social incentive to participate. Relevance is critical: social learning features that are connected to current work problems generate more activity than generic discussion boards. Community management in the first 90 days is especially important to establish norms.
Do social learning features work in a remote or distributed team?
Yes — social learning features are often more important for distributed teams because informal hallway conversations do not happen naturally. Online discussion forums, expert directories, and peer content sharing create the connective tissue that co-located teams build through proximity. The challenge is creating enough critical mass for activity to feel worthwhile. Starting with a small, engaged cohort and expanding from there is more effective than launching social features to the entire organization at once.