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Culture Deck Template
A slide-by-slide culture deck template to articulate your mission, values, and ways of working for candidates, new hires, and the whole team.
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What you get
- A 12-slide structure from mission to 'how we work'
- Prompts for each slide so it's easy to fill in
- Guidance on tone — honest, specific, and human
- Tips for using the deck in hiring and onboarding
Template preview
A preview of the structure. Download the PDF or CSV for the complete, ready-to-use version.
Deck structure
Twelve slides, one idea each. Fill in the prompts and keep the tone honest and human.
Slide-by-slide outline
- 1.Slide 1 — Cover: company name and a one-line statement of who you are
- 2.Slide 2 — Why we exist: the mission and the problem you're here to solve
- 3.Slide 3 — Where we're going: the vision and what success looks like
- 4.Slide 4 — Our values: the four to six values, named
Key inputs to gather first
- Mission statement
- Vision (3–5 years out)
- Core values with behaviours
- Two or three real culture stories
Tone & quality checklist
- It's honest about trade-offs, not just upsides
- Each value has a concrete example, not a slogan
- It uses plain, human language
- It tells people who will and won't thrive here
Example value slide
Value: Bias to action. We'd rather ship, learn, and adjust than wait for perfect information. In practice: we make reversible decisions fast, run small experiments, and treat mistakes as tuition. What this isn't: recklessness on irreversible calls. Story: we shipped our beta two weeks early to learn from real users — and rebuilt half of it based on what we found.
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How to use this template
- 1
Tell the truth
Write the culture you actually have, including trade-offs, not an aspirational fantasy candidates will see through.
- 2
Be specific
Use concrete examples and real decisions for each value rather than abstract statements.
- 3
Make it skimmable
One idea per slide, plain language, and visuals over walls of text.
- 4
Put it to work
Share it with candidates, walk through it in onboarding, and revisit it as the company evolves.
Frequently asked questions
What should a culture deck include?
Mission, vision, values with real behaviours and examples, how you work, how you treat each other, and what you ask of people versus what they get in return — roughly twelve focused slides.
Who is a culture deck for?
Candidates, new hires, and existing employees. It helps candidates self-select for fit, orients new hires fast, and reminds the team what you stand for as you grow.
How honest should it be?
Very. A deck that only lists upsides feels like marketing and erodes trust on day one. Naming trade-offs and who won't thrive is what makes it credible and useful.